Influencer and Celebrity Partnerships at Smoke Rise
At Smoke Rise, I led efforts to identify, onboard, and manage relationships with influencers and celebrities to drive brand awareness, generate compelling content, and boost sales. Through strategic partnerships, I successfully grew the brand's Instagram following by over 5,000 followers and counting.
As part of our Influencer Brand Ambassador Program, I coordinated the monthly distribution of exclusive gift packages to top-tier influencers and celebrities, encouraging them to create authentic content that resonated with their audiences. Key figures in our influencer network included notable personalities such as Alexis Braun, rapper Soulja Boy, NBA player Jabari Walker, WNBA star Astou Ndour, Doja Cat’s lead drummer Bennie Rodgers, and instagram influencers Honesti Adams and Jean Woolmay.
These collaborations played a crucial role in amplifying Smoke Rise's reach and enhancing our digital presence across multiple platforms.
Influencer and model alexis braun posted on instagram for an influencer campaign ad in which i coordinated. she is seen wearing a smoke rise jacquard knit set in olive green. part of the influencer deal was for her to use code "alexis5" in which customers could use to receive 5% off their purchase. alexis braun has 213k followers on instagram, generating sales and brand awareness.
Famous rapper Soulja Boy recently posted on Instagram sporting a Smoke Rise Racer and Smoke Rise Stacked Flared Denim, both of which I personally sent him. The reel quickly gained traction, racking up over 1.7 million views and 99.2k likes (and counting). With a massive following of 7.3 million on Instagram, his post has significantly boosted both sales and brand awareness for Smoke Rise.
NBA player Jabari Walker recently shared a post on Instagram wearing the Smoke Rise Vegan Leather Racing Jacket in Light Grey, which I personally sent him. With 31.2k followers on Instagram, his endorsement is boosting sales and increasing brand visibility for Smoke Rise.
NBA player Jabari Walker recently posted on Instagram wearing the Smoke Rise Vegan Leather Racing Jacket in Black, which I personally sent him. With 31.2k followers on Instagram, his post is helping to amplify sales and enhance brand visibility for Smoke Rise.
WNBA player Astou Ndour recently posted on Instagram wearing the Smoke Rise High Rise Utility Stacked Twill Pants in Black, which I personally sent her. With 38k followers on Instagram, her post is helping to boost sales and elevate brand visibility for Smoke Rise.
Musician Bennie Rodgers recently posted on Instagram wearing the Smoke Rise Vegan Leather Stacked Flare Pants, which I personally sent him. With 51.1k followers on Instagram, Bennie is an active member of our influencer program, receiving monthly gift packages featuring Smoke Rise items. In return, he regularly creates content to promote the brand. I’ve worked closely with Bennie on several social media content photoshoots, where I coordinated, photographed, and styled the looks to showcase our products.
Musician Bennie Rodgers recently posted on Instagram wearing the Smoke Rise Stacked Overalls in Khaki, which I personally sent him. With 51.1k followers on Instagram, Bennie is a key member of our influencer program, receiving monthly gift packages of Smoke Rise items. In exchange, he consistently creates content to promote the brand. I’ve had the pleasure of working closely with Bennie on social media content photoshoots, where I handled coordination, photography, and styling to showcase our products.
Influencer and model Honesti Adams recently posted on Instagram wearing the Smoke Rise Cropped Resort Top, which I personally sent her. Honesti is a valued member of our Influencer Brand Ambassador Program, where she receives monthly gift packages to create content for the brand. With 4.2k followers on Instagram, her posts are helping to drive sales and increase brand awareness for Smoke Rise.
nfluencer and model Honesti Adams recently posted on Instagram wearing the Smoke Rise Mid Rise Patched Wide Leg Denim Jeans in Leo Blue, which I personally sent her. As part of our Influencer Brand Ambassador Program, Honesti receives monthly gift packages to create content for the brand. With 4.2k followers on Instagram, her posts are effectively driving sales and boosting brand awareness for Smoke Rise.
Influencer and basketball player @treydoomes23 recently posted on Instagram wearing the Euro Racing Windbreaker Jacket in Red and Multi, along with the Embroidered Patched Retro Denim Jeans in Cold Grey. Trey is a valued member of our Influencer Brand Ambassador Program, where he receives monthly gift packages to create content for the brand. With 24k followers on Instagram, his posts are helping to generate sales and increase brand awareness for Smoke Rise.
influencer @wap__s recently posted on Instagram wearing the Stacked Utility Twill Pants in Jet Black. Wap is a dedicated member of our Influencer Brand Ambassador Program, receiving monthly gift packages to create content for the brand. With 8k followers on Instagram, his posts are helping to drive sales and boost brand awareness for Smoke Rise.
Korean influencer @wap__s recently posted on Instagram wearing the Airbrushed & Heavy Splattered Twill Pants in Vintage Army. Wap is an active member of our Influencer Brand Ambassador Program, receiving monthly gift packages to create content for the brand. With 8k followers on Instagram, his posts are helping to drive sales and enhance brand awareness for Smoke Rise.
Influencer and model Jean Woolmay Deson Pierre recently posted on Instagram wearing the Smoke Rise Jacquard Knit Set, which I personally sent him. Jean is a key member of our Influencer Brand Ambassador Program, receiving monthly gift packages to create content for the brand. With 96k followers on Instagram, his posts are significantly driving sales and boosting brand awareness for Smoke Rise.
Influencer and model Jean Woolmay Deson Pierre recently posted on Instagram wearing the Smoke Rise Cut & Sewn Rip Off Letter Applique Jean Jacket in Seville Blue, paired with the matching Cut & Sewn Rip Off Letter Applique Stacked Jeans in Seville Blue, both of which I personally sent him. Jean is a valued member of our Influencer Brand Ambassador Program, receiving monthly gift packages to create content for the brand. With 96k followers on Instagram, his posts are helping to drive sales and elevate brand awareness for Smoke Rise.
